Perspectives on
Art, Design & Culture

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The Rise of the Design Event

The Rise of the Design Event

    Designers are a social breed: we like to mingle, exchange ideas, bounce concepts off one another’s heads, poke our noses into other people’s business and get involved in long discussions about little things. We find it re-affirming to look, see, hear, experience, taste and sample other people’s work because it gives us the...
Amul's India

Amul’s India

Growing up in Mumbai, the one thing I looked forward to on the morning bus trip was the unmissable Amul hoarding at Mahim Causeway. Every week, once a week for all my school going years, that one hoarding would bring a smile to the day. Sometimes it would be a giggle at a piece of...
Pink Is The Navy Blue of India

Pink Is The Navy Blue of India

  These days one doesn’t think twice when looking at a magazine spread of a fashionable femme fatale striking a pose in an exotic locale, or a candid shot of a model in the streets, but the genre of fashion photography owes a great deal to one of its original pioneers in the form of...
Building Books

Building Books

In a virtual galaxy of book publishers hawking their wares in bookstores these days, Tara Books editions illuminate India’s rich and vibrant visual culture. An impressive catalogue that straddles fantasy, fiction, poetry, folklore, visual arts and design, each  publication is created through the effort of academics, anthropologists, writers, artists and designers working together. Founded by...
A Bag Full of Colour

A Bag Full of Colour

A recent assignment on packaging design gave me the chance to explore an intriguing yet often overlooked segment of retail in the country: the wholesale market. I say ‘overlooked’ because most packaging designers work on products sold directly to consumers through supermarkets, corner shops and home delivery networks. But there is a thriving, incredibly colourful...
The Ant and The Grasshoper

The Ant and The Grasshoper

A Parable of the Ant and the Grasshopper by Arjun Jassal   ‘I don’t do HTML. If you want, I can give you a few images.’ ‘Sorry. I can draw the images. Content isn’t my thing.’ ‘CS5? Naah. I never liked it, I can only give you stuff from CS3.’ And it goes on. The...
Design Without a Track

Design Without a Track

When the Railways Minister announced a contribution of Rs. 10 crore for the establishment of a dedicated railways design wing at the National Institute of Design, Ahmedabad, there was a great sense of vindication among the design community. For the first time, the 2012-13 Rail Budget includes a nod towards the role that design can...
Doshi: Architecture without Adjectives

Doshi: Architecture without Adjectives

At one point in the documentary Doshi, Balkrishna Doshi explains his influences saying, “ it’s like I’m eating the food by the best chefs, but I am digesting it. How you digest your food and make it part of your blood and body is up to you.” As one of the few Indian architects known...
Creating Postage to Celebrate 50 Years of Design Education in India

Creating Postage to Celebrate 50 Years of Design Education in India

The tiny postage stamp is an often overlooked piece of communication design particularly in an increasingly electronic world where fewer letters are written every year, and fewer cards sent. From being an ubiquitous carrier of images on the corner of every envelope, it has taken on a more symbolic role as an object that commemorates...
Good Design is Good Business

Good Design is Good Business

Earlier this year I had a chance to visit the Design Museum London’s excellent retrospective, The Way We Live Now on Sir Terence Conran–designer, entrepreneur and a huge inspiration to creative business. Now this could have been just another parade of designer objects arranged neatly in a gallery setting, but what made The Way We...
Flying Bus

Flying Bus

As an icon, the red bus is to Mumbai city what the Routemaster is to London. Since 1936 when the Brihanmumbai Electric Supply and Tramways Company operated the very first omnibus, the BEST bus has come to be a familiar friend on the frantic streets of this burgeoning metropolis. In the monsoon when train tracks...
The UnBox Festival 2012

The UnBox Festival 2012

The UnBox Festival in Delhi presents itself as a celebration of “interdisciplinary processes and experiences that shape contemporary thought and action”. Organised by the Box Collective – formed by design studios Quicksand and Codesign, photo-commune Blind Boys and music collective B.L.O.T. – the month long series of events culminated in a 3 day conference held...